2. Advanced Skincare Technology
Another reason people believe Korean skincare is better is the level of research and innovation behind it.
Cities like Seoul are home to some of the most advanced cosmetic laboratories in the world. Korean beauty companies invest heavily in R&D, often releasing cutting-edge ingredients and textures years before they become mainstream elsewhere.
For example:
- Lightweight gel creams that hydrate without heaviness
- Cushion compacts with skincare-infused formulas
- Fermented ingredients for better absorption
- Highly elegant sunscreens that leave no white cast
This constant innovation keeps Korean skincare ahead of global trends.
3. Unique, Science-Backed Ingredients
K-beauty is famous for ingredients that once sounded unusual but are now widely accepted.
Snail Mucin
Made globally popular by brands like COSRX, snail secretion filtrate is known for its healing and hydrating properties. It supports skin repair, improves elasticity, and enhances glow.
Centella Asiatica (Cica)
A calming botanical extract that reduces redness
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